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ROKH was founded in 2015 by Rok Hwang, a former R-T-W designer at celine under Phoebe Philo’s direction. Rok Hwang also freelanced at Louise Vuitton and chloe on multiple projects and he was the winner of the 2010 MA Womenswear award from Central Saint Martins.

ROKH reflects a sense of odd and sensual elegance with raw attitude, focusing on designs that will also adapt into timeless classic pieces. The idea is to produce timeless pieces that can be paired with a woman’s existing garments, blending in with a sense of familiarity but uniqueness that will last through seasons.